The intention behind my work is to help people tackle adaptive challenges and produce innovative outcomes.

just me

Capturing compelling information about people and culture. Turning insightful data into stories and ideas that generate meaningful and innovative outcomes.


Approaching ambiguous and complex challenges from a human centered design approach. Leveraging divergent and convergent methods to tease out solutions and guide strategic direction.


Harnessing intrinsically human experiences that resonate with consumers in meaningful ways. Ensuring consumer touch-points capture the most relevant experiences desired.